Blogs Make Home Pages Obsolete?
Long-time PR blogger Phil Gomes was doing a bit of tape-delay blogging of Dave Taylor’s talk at the Business Blog Summit yesterday, and this snippet caught my eye:
First aggressive statement of the day: Your homepage is obsolete. Why? Because people don’t come to your homepage anymore."
Now, it might be overstated, but interesting. Another way to say it is that your company blog will provide many more entry points to your site — more ways to be relevant and click-worthy. Then, if a reader is interested, maybe they’ll grab your feed and ask for more. Dave follows up in the comments to Phil’s post and says that home pages are still dandy for when you hand someone a card and they hit the site to check you out.
Thanks for catching the play-by-play! I’ve since updated it here:
http://www.philgomes.com/blog/2005/08/update-notes-from-dave-taylors-talk-at.htm
Thanks for catching the play-by-play! I’ve since updated it here:
http://www.philgomes.com/blog/2005/08/update-notes-from-dave-taylors-talk-at.htm
And thank you for finding both sides of the discussion on Phil’s site and in my workshop interesting, Brian!
And thank you for finding both sides of the discussion on Phil’s site and in my workshop interesting, Brian!