Archive for January, 2006

Clickstream for Social Media Talk @ Ad Club of Fort Worth

I totally dug hanging out at Joe T. Garcia’s yesterday at the Fort Worth Ad Club Luncheon. Here is a clickstream for the talk I gave — a little social media jumpstart link kit:

Blogging Buzz/Confusion

BusinessWeek story — "Blogs Will Change Your Business"
Forbes paranoia — "Attack of the Blogs"
Blogging Delivered

Blogging Not Exactly Delivered

The Situation: Attention Scarcity

Long Tail blog on Mainstream Media Meltdown
John Moore on the influence of word of mouth
Brand Hijack manifesto
Sifry’s latest state of the blogosphere
Wrong! NY Times on tv-style ads on mobile devices. (Note: don’t try this at home)
Extinction Management

Tools

SixApart (Typepad, MovableType)
WordPress
(hosted option as well)
About RSS
Bloglines
NetNewsWire
(Example of syndicated headlines at Architel site)
Technorati
IceRocket
Delicious
Digg
tech.memeorandum
flickr

Odeo
iTunes podcast support

The Good

Robert Scoble
Jonathan Schwartz
English Cut
Stormhoek blog sampling

The Bad

Dell Hell
Dude, You’re Getting Dell’d

The Ugly

Captain Morgan "blog"

Essential Reading

Cluetrain Manifesto
Naked Conversations (check out the blog, too)
Small Pieces, Loosely Joined

Useful Marketing Stuff

MicroPersuasion
GapingVoid
BrandAutopsy
What’s Your Brand Mantra?
Church of the Customer
Media Orchard
New PR Wiki
Marketing Begins at Home
HorsePigCow
Like It Matters

 

PDF of my slides. (9.67 MB)

 

Technorati Tags: ad club fort worth, social media, Weblogs Work


TexasVC Named Top Web 2.0 Resource

Those of you who read TexasVC know that Alex Muse has been blogging like crazy about Web 2.0 and open source opportunities since last summer. A new project, Top Ten Sources, includes TexasVC as one of the best places to stay current on Web 2.0 news. (Along with one of our favs, Mike Arrington’s Techcrunch.) Nice to see Alex get a shout out for all his great work on that site. Rock on.

Also:  there is an interesting debate about the propriety of  reconstructing all this content, how producers get fairly compensated, etc., here on memeorandum.

Technorati Tags: alex muse, mikearrington, toptensources, techcrunch, texasvc, web 2.0


Touche

Tara Hunt follows up on that billion dollar ‘blogging delivered’ claim, and finds it, well, a bit wanting.  So much for blogging delivered…

 


Blogging Talk At Ad Club of Fort Worth

Images\Adclubjan06.15 We’ll be talking about the new marketing — telling compelling stories in the age of do-it-yourself media — tomorrow at a luncheon put on by the Advertising Club of Fort Worth. Thanks much to Lynne Swihart, of Blanchard Schaefer Advertising & PR, for inviting us. It’s at Joe T. Garcia’s at around 11:45. Google Map. I’ll be posting up the clickstream for the talk as well.

Technorati Tags: ad+club+fort+worth, brian oberkirch, blanchard+schaefer, lynne+swihart, weblogs+work


Big in Japan: Trusted Jabber Servers?

Need help from the LazyWeb on the issue of Google & trusted Jabber servers for one of the Big In Japan tools we’re working on — InstantRSS (you’ll be able to get RSS delivery to your chat client, a la the IndeedJobs gtalk functionality).  Can someone out there help us with getting our jabber server on the trusted list at Google?  Alex writes:

Our Big in Japan team has a jabber server for our instantRSS project.  Google does not support server-to-server communication to ‘avoid spam’ and mandates an authentication scheme which Jabber Ruby libraries are not capable of supporting. 

One solution we are considering is a ‘hack’ of existing Jabber libraries to gain SASL/TSL support.  Someone suggested that Google was going to add experimental support for ‘federating’ trusted jabber servers.  Do you know someone at Google who could put jabber.biggu.com on the ‘trusted’ list?  Any help would be appreciated.  Ideas would also be appreciated.  

 


Barcamp NYC is Rocking Along

Barcampnyc-1 Today is the second day of Barcamp NYC, an event Weblogs Work is proud to help sponsor. We hate it that we can’t be there geeking out with everyone this weekend, but we’re watching all the fun from afar. Lots of our geekpals there: David Parmet, Chris St. John, Tara Hunt, Chris Messina. All ably guided & goaded by Amit Gupta. Here’s the Barcamp NYC wiki.

Use your IRC client to follow the backchannel here (& *yes* dotben keeps saying everything is bullshit).

Follow the flickr feed here.

Technorati action here.

Parmet mashed up relevant barcamp nyc feeds here.

Technorati Tags: amit gupta, barcamp, barcampnyc, chris messina, chris stjohn, david parmet, tara hunt


Branding Web 2.0 Talk

Picture 2-4
Some of the Weblogs Work team is going to the Refresh Dallas meetup tonight. Josh Williams, who developed the snappy invoicing app Blinksale, is going to be the speaker. Look forward to seeing some of you there. Here is more on the get together:

Christopher A. Parr Library
6200 Windhaven Parkway (Google Maps, Yahoo! Maps)
Plano, Texas 75093
How do you envision and nurture the success of a digital brand living in today’s web? Sure, we’re all familiar with successful brands in the traditional sense—Nike, Apple, Target, Volkswagon—But what about a brand that exists entirely online? Guest speaker, Josh Williams will explore how elements of design, technology, and community can work together to build—or break—your digital brand using examples from Blinksale, IconBuffet, and Firewheel Design.

Please RSVP: rsvp {at} refreshdallas {dot} org

We’ll provide the pizza and drinks if you provide the questions and conversation. Come early (7:00) to mingle with like-minded designers and developers, soak in a fresh presentation (7:30), and then stick around afterwards to meet up at a local bar/restaurant (9:00).

What is Refresh Dallas?
Refresh is a community of designers and developers working to refresh the creative, technical and professional aspects of new media endeavors in the Dallas area. Do you feel like the web needs a new look? Interested in the latest web technologies? Care about design, but feel it must be usable? Then you’ve come to the right place.

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