Comments on: How do you give a gift to 20,000+ users? http://shopsavvy.mobi/2008/11/21/how-do-you-give-a-gift-to-20000-users/ Shopping. Improved. Sat, 28 Jan 2012 23:14:54 +0000 hourly 1 http://wordpress.org/?v=3.1 By: Toni http://shopsavvy.mobi/2008/11/21/how-do-you-give-a-gift-to-20000-users/#comment-1195 Toni Fri, 21 Nov 2008 16:22:48 +0000 http://www.biggu.com/?p=1091#comment-1195 I like that idea! It's a very innovative way to merge the digital era with the tangible world, and it means the manufacturer will have a fantastic, targeted demographic base they can send their message to. If you (and they) really want to make a high impact, you can go one step further, and rather than send out the same package to every user, partner with a printer doing variable data, and make every single one custom to the person receiving it. Disclaimer: I'm the editor of a B2B magazine geared toward commercial printers, so I'm biased. LOL I like that idea! It’s a very innovative way to merge the digital era with the tangible world, and it means the manufacturer will have a fantastic, targeted demographic base they can send their message to. If you (and they) really want to make a high impact, you can go one step further, and rather than send out the same package to every user, partner with a printer doing variable data, and make every single one custom to the person receiving it.

Disclaimer: I’m the editor of a B2B magazine geared toward commercial printers, so I’m biased. LOL

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