Rylan pushed an update of the ShopSavvy iPhone app to iTunes this evening.  Scanning is FAR easier on 2G and 3G iPhones with this version, but it doesn’t include our ‘Filet’ scanning code for 3GS iPhones which should be uploaded tomorrow or at the latest (at least Rylan is promising) by Friday.  What is new in this release?  First, it shouldn’t crash all of the time.  Some of you noticed that after a few uses ShopSavvy would crash.  It would continue to crash unless you rebooted.  This is fixed.  Of course this crash wasn’t a simple problem – literally TONS of bugs were fixed to resolve the issue.  What else is new?

• Get Directions Update – now you can get turn-by-turn directions (in map view) inside of ShopSavvy without leaving to to the Maps application (of course you can still open the Maps.app if you really want to). This is pretty huge – not sure of any other apps doing this (if you know of one let me know ASAP so I can call Jake’s bluff).
• Augmented Reality Feature – we call it ‘Radar’ inside of ShopSavvy.  Now you can view products in list view, map view or RADAR view.  Try it out, it is lots of fun.
• Web Browsing Feature – this new feature allows you to browse retailers websites inside of the app without leaving (i.e. you don’t have to open MobileSafari each time) making browsing faster.
• Email Feature – this new feature allows you to email products to yourself (or friends) without leaving the app and launching the Mail.app – again making the experience faster.

The thesis of this update (besides fixing our bugs and making scanning work better) is to keep users inside of the app as much as possible creating a seamless shopping experience.  Let us know what you think.  Of course Apple still needs to approve the update – lets hope we get one of those 8 hour approvals.