Our friends in the media asked us to pore over our data to see if we might be able to predict the winner of the NFC and AFC Championship games. We looked at the UPC of the jerseys of the top four players for each team and then counted the barcode scans for each. Based on that data here are our predictions for who will win the game:

Ravens vs Patriots
Winner: Patriots

Giants vs 49ers
Winner: Giants

At the end of the day fan loyalty might be a great predictor of who will win. We shall see. If this works we will definitely do it for the Superbowl.