We don’t talk about it much, but last year Nokia asked us if we were interested in working with them to develop ShopSavvy for Symbian. We weren’t very interested as we assumed Symbian was going way, but Nokia was persistent and agreed to provide the all of the resources necessary to complete the project. Without much fanfare we released ShopSavvy on Nokia and assumed ‘that was that’. Around the same time we released ShopSavvy on Windows Phone 7 – ironically both Microsoft and Nokia funded this project together. Want to guess which app is doing better? ShopSavvy ranks in the top 10-20 on each platform – but we get 10X the number of downloads each day on Symbian than we do on Windows Phone 7. It is nuts.
This morning I read on Pingdom that “Symbian is still top mobile OS – finished 2011 with resurgence“. Suddenly our success on Symbian made perfect sense. Symbian is still growing – and its installed base is HUGE. Take a look:
Did you know that ShopSavvy is available on Nokia phones (most of them are located outside of the US)? ShopSavvy is one of the most popular Nokia apps – coming in at number 5 overall in the Ovi Store. We began seeing more and more international traffic about a month ago and now almost 25% of our scan volume is coming from Nokia smartphones outside of the United States.
In the United States Nokia is spending all of its attention on the Windows Phone 7 operating system. ShopSavvy is currently available in the Windows Phone 7 market and once Mango is released next month ShopSavvy will be updated to take advantage of all the new features the new update provides. We hover between the top ten and twenty most popular app on Windows Phone 7 and we are hopeful that after Mango users will be much more excited about the app.
From today’s press release:
ShopSavvy Now Available in Nokia’s Ovi Store
Top shopping app for smartphone users can also be found on the iPhone, Android and Windows 7 platforms.
ShopSavvy, the leading mobile shopping assistant, announced today that it is available for download by Nokia smartphone users in the Ovi Store. The store enables Nokia users in 180 countries to access apps and boasts more than 6 million downloads daily.
“Last year, Nokia integrated ShopSavvy into its augmented reality browser for S60 devices. Recently, they approached us to add ShopSavvy to the Ovi Store, one of the most popular app stores outside the United States,” said Alexander Muse, CEO and co-founder of ShopSavvy. “This is a great opportunity to expand ShopSavvy usage in Europe and around the world.”
ShopSavvy is compatible with S60 and Symbian^3 devices. The free app can be accessed at the following Ovi Store link: http://store.ovi.com/search?q=shopsavvy.
ShopSavvy currently has more than 11 million unique users on iPhone, Android, Windows 7 and Nokia smartphones.
